Kone Mod Designing for a new modernization consulting experience
Overview
The original brief from Kone was to propose a new modernization consulting channel and a site survey feature to facilitate good communication with customers and improve efficiency in the process. From the research, we defined two experience goals (Xgoals)—relatedness and a sense of ownership—, as we found that the communication channels and the process were scattered and unclear to stakeholders. Having the Xgoals in mind, we designed and proposed Kone Mod, a mobile consulting channel that helps Kone and customers with smooth communication .
-
Date :
Feb - Mar 2018
-
Client :
Kone & Aalto Univ. (Espoo, Finland)
-
Team :
Soyeon Park, Petteri Heinonen, Xiaoyun Wang
-
Role :
Research planning & practice, research analysis, concept development, prototyping (Adobe Xd), user testing, and refining graphic user interface
INTRODUCTION
Challenge
Modernization is the process of upgrading the elevator or escalator to improve performance, safety, and aesthetics. When the customer makes an inquiry concerning modernization, Kone has so far dispatched a professional to carry out the site survey from scratch to figure out the site condition and created a tender based on it. As this process takes a considerable amount of time and resources, the company felt the need for a better way to communicate with customers to know their needs and hopes beforehand in order to raise efficiency. Taken together, the main challenges given by Kone were as follows:
-
1. Come up with a new (instant) consulting channel
-
2. Design a self site survey feature that can be easily carried out by the customer, yet gather valuable information about modernization for Kone
Process
DISCOVER
Understanding the Context
To better understand the initial brief and the context of the project, our team arranged a meeting with the client for debriefing and conducted desk research. As a result, we identified the relevant stakeholders and how the modernization process generally works.
Empathising with Stakeholders
In order to understand the modernization consulting process from different perspectives, we carried out in-depth interviews with experts from Installation Team and customers. From the interviews, we could gain opinions about the current modernization consulting process and discuss the potential contents of a self site survey.
DEFINE
Analyzing & synthesizing the research data
By combining and anlyzing the research data, we identified following four key insights:
Xgoals: defining experience goals to design for
Based on the key insights, two Xgoals, relatedness and a sense of ownership, were identified, which then we aimed to deliver to customers through the final outcome.
DEVELOP
Developing Design Concepts & Prototyping
For the ideation phase, we generated ideas based on HMW questions and then selected features for the new channel considering the experience goals and research findings. Finally, we built a lo-fi prototype to evaluate the concept and features of the new mobile consulting channel, Kone Mod.
Evaluating the Concept
To evaluate the concept, we organized two evaluation sessions with the client and the potential end-user. They were asked to measure whether the concept that the prototype delivers meets the Xgoals. For evaluation, we identified five items from Attrakdiff that are related to our Xgoals and used them as the measurement items. The final refinements were made based on the feedbacks gained from stakeholders.